SHOUT! FACTORY ENTERS UNIQUE VENTURE WITH MUSIC MARKETING FIRM NATURAL ENERGY LAB
SHOUT! FACTORY ENTERS UNIQUE VENTURE WITH MUSIC MARKETING FIRM NATURAL ENERGY LAB
LOS ANGELES, CA – Music and DVD entertainment label Shout! Factory has announced a new, exclusive agreement with TV and film music marketing company Natural Energy Lab. The six year old independent company, helmed by former music publishing executive Danny Benair, will represent Shout! Factory’s growing music catalog in securing placement in theatrical films, made-for-television feature films, television series and commercials.
Benair’s proven success record with multiple song placements in top network series such as “The O.C.” and “Grey’s Anatomy,” and the worldwide advertising campaigns of Mini Cooper and Motorola, has made Natural Energy Lab one of the most sought-after music placement agencies. Benair most recently secured both the title and end credit placements of songs from artists Steven McDonald and The 88 in Paramount’s upcoming romantic comedy Failure To Launch. As well as its existing catalog, Natural Energy Lab will now represent music from Shout! Factory artists Herb Alpert and the Tijuana Brass, Solomon Burke, William Shatner and the Marshall Tucker Band, among others.
Shout! Factory COO Bob Emmer remarked, “It is a unique business arrangement that brings together the entrepreneurial spirit that has defined these two great independent companies. Knowing that a partner as successful as Danny is focusing his resources and expertise on the Shout! Factory catalog is truly gratifying.”
Benair commented, “I am very honored to be partnering up with a company that has new ideas, and where the old rules are thrown out the window! We will be making music placement a very important key to reacquainting people to classic or obscure music, as well as brand new artists, yet to be household names.”
About Shout! Factory:
Shout! Factory is a diversified entertainment company devoted to producing, uncovering and revitalizing the very best of pop culture. Founders Richard Foos, Bob Emmer and Garson Foos have spent their careers sharing their music, television and film faves with discerning consumers the world over. Shout! Factory’s DVD offerings serve up classic, contemporary and cult TV series, riveting sports programs, live music, animation and documentaries in lavish packages crammed with extras. The company’s audio catalogue boasts GRAMMY®-nominated boxed sets, new releases from storied artists, lovingly assembled album reissues and indispensable “best of” compilations. These riches are the result of a creative acquisitions mandate that has established the company as a hotbed of cultural preservation and commercial reinvention. Shout! Factory is based in Santa Monica, Calif. Its fine products are distributed by Sony BMG Music Entertainment Inc. For more on Shout! Factory, visit www.shoutfactory.com
Free Ride …
With The 88 scoring the main title to Free Ride, we thought you might like to have a look at what the show is about.
Movie pick of the month
Night Watch All That Stands Between Light And Darkness Is The Night Watch.
Very enjoyable Russian film of Good Vs. Evil, part 1 of a trilogy see it before they remake it in English!
– Danny